GET #1 GOOGLE SEO Ranking in 8 hours
Tuesday, January 29th, 2008Learn how to promote your online business. this video will teach you how to get your rank very quickly.
Archive for the ‘Web site traffic’ Category
Reaching Your Target Market
Tuesday, January 29th, 2008Online marketing isn’t all about the amount of traffic you generate. Just because there are a lot of visitors to your site, it doesn’t mean you’ll be able to generate the relative amount of sales needed. What is really important at this point is not focusing on the website’s traffic but rather reaching your target market.
To reach for your target market, you have to make sure that your website is exposed to them. Start this by optimizing on your web pages. Make sure that your keywords are either on top or at the bottom (or both) of each page for the crawlers to easily “see” your web page. Avoid using Flash animation, because they will only block the search engines. Optimizing your web pages will mean you need to have each of your pages be search engine friendly.
For better exposure throughout the Web to be visible to your target market, you will also want to advertise through the big companies online, such as Google, Yahoo!, etc. Applying for guaranteed listings is one way to advertise through them (see Cost-Efficient Online Marketing).
Email marketing is now one of the most used marketing strategies. This is because with email marketing, you’ll be able to recognize the people who are really interested in your products or services. This is done by building a database of your potential customers, and sending them emails now and then about your products and services. Avoid spamming, of course, and make sure that your database is filled with customers who are really interested in your company.
Even small businesses should learn how to have analytics on not just their home page but on every web page of their site. The analytics will help you learn more about your potential customers — where the users are from, which market drives the most traffic, which market contributes to the most sales, etc. You can start with Google Analytics and other simple programs.
Depending on the type of business, you can look into using banner ads on websites within your industry or targeted markets. Not only will this foster a relationship between you and other businesses within the industry, it will also help you be more visible to potential customers that visit the websites of the industry.
There are actually a lot more options for you. But whatever strategy you come up with, it doesn’t change the fact that the starting point for every strategy is to study your target market. In order to reach your target market, it is important to know what will attract them enough to visit your website and avail of your products or services.
5 Mistakes in Local Marketing
Monday, January 28th, 2008
1. Trying to build your own website
Not every one of us is creative and efficient in making our own website. Even now, there are websites out there that (a) don’t make it clear what they’re all about, (b) are not search engine friendly, and (3) don’t satisfy a visitor’s or a customer’s needs.
To avoid making a mess out of your website, it would be best to have someone knowledgeable in building websites to do the job for you. Online marketing service providers and website developers usually offer their services in building websites that can drive traffic and market your product or services.
2. Making a site that doesn’t drive traffic
Customers don’t just go on clicking on your link to visit your website. Bear in mind that you have several competitors in the Web. You will have to exert lots of time and effort in attracting visitors to your website. Online marketing professionals employ search engine optimization and online marketing for this.
3. Not checking on marketing your website
Marketing efficiently means knowing what online strategies have worked for you. Your local marketing efforts may all have been for naught. You need to know if they’re working or not to make more improvements and determine if you need to make some changes or employ a new strategy.
4. Using directories
Many people make use of directories as they are a popular way to drive in customers. The problem is, you’ll still have a lot of competition to worry about. With directories, you will also be paying for referrals; and even with referrals you’ll still have many competitors to deal with.
Sometimes, it would be better to take online marketing into your own hands. You can opt to not make use of the directories that much and continue on to promote your services directly to prospective local customers.
5. Not turning calls into sales
Calls mean that the customer is interested in your products or services. When someone is interested, there’s a possibility that you can get a sale out of him or her. Many people do not know that a missed call is a missed opportunity to make a sale. These calls are leads, which will generally give you many prospective customers.
Be sure to leave your contact number on your website (and other media). Also make sure that you are available for every call.
Source: Dental Office
Easy Search Engine Optimization Tips
Tuesday, January 22nd, 2008More easy SEO tips! Here’s a video that offers simple and easy search engine optimization methods with elaborative explanations.
Free Link Building
Tuesday, January 15th, 2008In this video you will learn how to make your web site to the top of search engines using free link building method. This has been working for years and will continue to do so. Give the search engines what they want to find.
Top 10 tips to write your most popular post
Tuesday, January 15th, 2008Every Blogger aims to post the most interesting topic for their visitors to drive more traffic and links to the site. These top 10 tips would give you best advice to make your next post as popular post ever that could give you a shot of success:
1. Time is more important than talent - work for long hours to write a good post for your site once a good idea pop up your mind. More time means you can refine, format and fill your post with plenty of value. Take more time to check on your content. To be more accurate and interesting for your visitors.
2. Use your best idea - Make a post that you think would best catch anybody’s attention that could capture the heart of your visitors The more your posts helps people, the better it will do.
3. Use formatting to your advantage - Now, social media is key when promoting or launching your posts.. formatting would be the best tool to emphasize the best aspects of your post. Drop a funny lines or even your your most profound advice and your best resources for your post to standout among others.
4. Brainstorm headlines - Headlines of posts should as well be catchy like your posts. That is inviting to your visitor’s or when somebody search for something interesting. Having such an interesting headline could make a click into your site.
5. Invest plenty of value in your post - Put a “wow factor” in your post in the introduction or in your title through that, you could gain more votes or clicks to your site. A Plus factor that could turn heads of readers passing by your post.
7. Beauty is in the eye of the beholder - Try to be more artistic with your post by adding catchy images its a plus to invite more clicks or more votes. Make your post a visual feast. With so much web content presented in a bland way, your post is guaranteed to stand out.
8. Tell them what you’re going to tell them -Try not to put so much flowery introduction on you post Readers will skip your waffly introduction. Put your post straight to the point what your readers would like to read. Use your introduction to highlight why the reader should stick with your post.
9. Send messages with links -The best way to get a blogger to investigate your blog is by linking to them. Your links could get a lot of traffic to your site when readers find it very useful.
10. Utilize your network - Try asking for votes among your friends or try to email readers If you want people to Digg, Stumble or Reddit your post. In most cases you will need to get the snowball rolling. After that, others will do most of the work for you.
Bonus tip:
11. Examine what worked before - Look back on your previous posts that was popular. Learn what are the things you did to make it happen. Refresh every strategy you did previously. Another good idea is to analyze the most popular posts on other blogs in your niche.
Source: DailyBlogTips
Social Media News / Press Release
Monday, January 14th, 2008This video is an overview of the Social Media News / Press Release and the realwire “blogit” service from webitpr the UK online news distribution company.
Important social media portals
Monday, January 14th, 2008There are portals that drive more traffic to your site.according to Fishkin. However it has to be the right traffic for the story to go viral.
Here are the important social media portals:
Digg - It gives around 2 million visits daily. You need 50 – 100 votes to be in the first page. That will generate some 10 – 30000 visits to your page on average, and some 1000 links in three weeks.
Reddit.com - gives some 500,000 visitors daily. It is broader compared to Digg. A front page listing requires some 20 – 40 votes . It will generate 4-10K visitors and some 600+ links.
Netscape.com - It is a more news centric site. It gives 250K visits daily. Must have 20-40 votes to get on the front page. That will generate some 4-8K visits on average and 300 or more inbound links.
del.icio.us - A very famous and web developer centric social site. At least 20 to 30 people have to bookmark your page to get it to the front page.
Stumble Upon - Has 3 million users and success means you may generate some 500 – 50000 visits and 25-250 links.
Source: Social media
5 Reasons To Use Video Marketing
Monday, January 14th, 2008With the online community now geared towards viewing videos more than reading content, it is no wonder that video sharing sites such as Youtube, Google Videos, and Revver are generating huge amounts of traffic. Videos also don’t as much concentration as needed in reading articles and content. With these advantages and traffic attraction, video marketing has definitely become one of the most commonly used marketing methods in the online market.
To be more specific, here are 5 reasons why video marketing is utilized by almost any kind of business online:
1. It seems that Google views video sites as authority sites. Youtube, for example, has a PR of 8. Daily Motion has a PR of 7. Getting involved with these sites — becoming a member, uploading a video, and interacting with other members — will also give you the opportunity to have a high search engine result.
2. With such high ranking sites, it is correct to assume that you can target many of your customers from there. Youtube, for example, having a PR of 8, attracts many audiences. With the amount of traffic it is receiving, you can be certain that by participating in it you will also be able to attract customers of your own to your own website.
3. People are more likely to want to be familiar with whoever they are dealing with online. Using videos to show yourself and marketing your products and services, or even just to share information, would make things between you and the customer more open. Statistics has shown that videos and appearances online can dramatically increase traffic and sales.
4. More and more videos are being indexed and ranked! Google is now also aiming to provide a more comprehensive search and information viewing experience for the audiences.
5. The flexibility videos have with social networking sites has made them even more pronounced in the online community. Every day, a lot of people bookmark and share videos through social sites such as Digg, Reddit, and StumbleUpon. These social sites generate a lot of traffic, and with the huge amounts of traffic they get, the videos get more exposure and can lead many more visitors to your website.
Add to these reasons the fact that making videos are not very expensive to do, why would anyone not to take this chance? With the amount of traffic and conversions that video marketing can give you, it is definitely one of the many marketing strategies that has more benefits and less disadvantages.
Three General Steps In SEO
Friday, January 11th, 2008When looking at search engine optimization in a general perspective, only three steps are involved. Three. Easy. Steps.
1. Keyword Search
When optimizing your site in the search engines, it is the keyword that is the most important factor. Do a research on the keyword or keyword phrase that your target market might type in to look for the product or service that you offer.
You can brainstorm on the keywords that you would like to try. Keep in mind to include important descriptions like geographical locations or other specifications if it’s important for the customer. For example, when offering realtor services in Michigan, you can enter a keyword phrase like “Michigan real estate.”
You can also look into keyword search tools online like Keyword Elite and Google Trends to look for the best keyword or keyword phrase. (see Keywords)
Make it a point to surf around the internet and looking out for the keywords that your competitors use, too. Take note that the primary keywords that you will eventually choose will most likely be very popular and are hard to have a high ranking with. It would be up to the next two steps whether you’ll achieve that high ranking or not.
2. Site Content
The content of your website comes next in importance after the keyword. You should create a content that is not only unique and simple for the users to understand but is also filled with your keyword or keyword phrase in key locations. This is so that the search engines can crawl your site better and understand the relevance of your site.
You can have the keyword or keyword phrase placed in the headings, or at the top and bottom of the pages. You can have it in bold or italics or as an anchor text, and place it in every page of your site.
After strategically deciding on where to put the keyword or keyword phrase, you can make additional content and offer more details on the products and/or services that you are offering. Don’t forget to ask for their feedback and encourage your customers to share any inquiries and questions with you. These might raise more ideas for additional content and offer more interaction with your customers and visitors.
Do not rely too much on images and flash; they may add more life to your webiste but search engines cannot really read them as well as words and text.
3. Link Building
You already know the important of link popularity. Take it as a vote for your site every time another site links to your site. It can give it more exposure and more traffic.
The quality of the links is vital, of course. It is much more important to have relevant sites link to you. When you do link exchanges, make sure that you are linking with a site that is relevant to your niche and, as much as possible, has a high ranking. Even just a few quality links with authority can have more value and several sites with low ranking and less quality.
Link exchange is not the only method of link building, of course. You can do article submissions, submit your site to directories, and promote your site on social networks. Just keep in mind to maintain the quality that you need and not settle for less.
