Archive for the ‘Social Media’ Category

Video Marketing On Crack

Monday, January 14th, 2008

A lot of people use video marketing to promote their products and services. As part of the online community, it is evident that videos have definitely been very helpful to online business. Here’s a video showing how a video on the sales letter would be like killing two birds with one stone!

“Social Networking”

Friday, January 11th, 2008

This speaks about social networking. How it could help you share your ideas about your site and interact with groups, find friends and help each other with your online business.

How To Generate Free Traffic To Your Website Using Youtube

Thursday, December 20th, 2007

In this video, discover how to generate free traffic to your website using youtube. You will learn the new traffic strategy revealed how to tap into a new resource that generates endless leads and massive targeted web site traffic without search engines, Pay-per-click or Affiliates etc..

Top 5 Website Traffic Tips

Thursday, December 20th, 2007

One of the very difficult task of a webmaster is gaining traffic to their site. Since all of them has one goal to reach for their site or online business that is to drive traffic inorder for them to reach their targeted sales. But, a certain business should always be accompanied with an excellent marketing to gain its success. Here are important tips on how to generate traffic to your site Through different types of marketing strategies:

1. Article Marketing
This is one of the most important strategy through writing a minimum of 300 word articles explaining your site,your mission and vision to as well as your products and services to let the people know or learn something about your site and its benefits to your prospected customers. Then submit them to those popular article directories that is related to your blog. You should write at least 5 articles initially then follow up with an article a day for the highest level of efficiency or at least a new article a week.

2. Backlink Building
Links for your site would be the best help you could earn for your site to move up its ranking that will lead to increase in traffic. submitedge.com that will submit your site to link directories to get links built up would do good for your site.but keep in mind that a ton of links in a short period may cause search engines to penalize your site’s rank for link spam. Try to search for websites with similar interests and build links with them. Through this you will gain traffic until more visitors would visit your site.

3. Search Engine Optimization
The best method that requires less or without budget to those who wanted to gain traffic without spending a lot. Also, you can submit your site to some popular directories. And try to set up a meta tag on your site too and make sure you use targeted keywords in your description, title and keyword tags in your html head. after that, seek to have a 5-7% of your site’s content including targeted keywords this is called as your page’s keyword density. Because once you get on googles’s page, your site will gain countless traffic.

4. Social Bookmarking
A new method to drive traffic to your site. This method could be very effective if done correctly. A lot of social bookmarking sites that you could submit your site into and some popular social media sites too. By joining to the sites and become a part of the group is extremely fun. It just like when you make friends and try to influence each other in some activities. In Social media sites, you can also gain friends that has the same interests as you and through this, you can easily promote your site. they tag your site’s content with keywords in which others can then find your site through that tag.The best thing to do to get social bookmark tags from visitors is to place bookmark scripts to your site which can be obtained at the Digg website and addthis.com for delicious bookmark buttons.

5. Pay-Per-Click Advertising
The last method is paying to drive traffic to your site. Very expensive, yet if done correctly could gain more for your site.The leader in PPC advertising is Google AdWords. AdWords allows users to set up a small ad set up around keywords that are displayed as sponsored links when a user searches for a topic on Google. The higher your expenses the more traffic you will gain from this. And always keep in mind that broad keywords do have a lot of competition. But if you are already starting to gain traffic, you won’t have a hard time anymore in finding ways to increase your site’s rank.

Source: Website Traffic

Getting business through relationship marketing

Tuesday, December 11th, 2007

If you are interested putting up a business of your own, learn from this video the key steps on how to market your services and products in different ways and you can increase your visibility and get more business through the use of the principles of Relationship Marketing.

Ongoing SEO Strategies

Thursday, November 15th, 2007

They’ve been tried and tested and internet marketers can tell you firsthand that these strategies still work when it comes to SEO:

Reciprocal Linking

A targeted reciprocal linking campaign is still being used widely in search engine optimization. Of course, reciprocal linking has to be planned. Don’t link with just any site. Linking with high-ranked and relevant sites brings great results to your website.

Directory Listing

Many directories are now charging a fee for your site to get listed. There are still directories, however, that offers free listing. Free or paid listing is up to you. Either way, directory listings provide great back links for your site.

Local Marketing

The local market isn’t standing still. Local market search is now also getting their share of traffic. What was once untapped is now also entering the market. Local searches is rising fast in the real of online searches for sure.

Press Releases

A press release will give not only a back link and traffic, it will get your site to be indirectly linked with industry authority websites. Add to that the fact that a well-written press release can be very effective as an advertising and publication strategy.

Article Submissions

Article submissions are still a rave in search engine optimization. With embedded hyperlinks and exposure in many article directories, article submissions are a favorite.

Social Bookmarking and Networking

Storing, organizing, and posting links on social sites are also a common strategy among online marketers. This is a way to gain traffic and visitors through promoting your site to your connections and the social site. This is also similar to social media promotion wherein you use the social site’s main features to promote your site (e.g. Youtube, Flickr). Bookmarking sites and posts creates a way for you to generate solid back links.

Marketing Options For Your Business

Thursday, November 8th, 2007

Website - Fortunately, the evolution of the Internet has enabled many start-ups to project a professional image and to market themselves for relatively little money. Once you have your website designed, research hosting options and purchase the domain name of your choice. Your domain name should reflect your business name and nature of your product or service. Post your business on as many free online business directories and social/business networking sites as you can. Remember, you don’t want to tell your whole story in an online listing, just compel people to visit your website so they can browse at their leisure.

Logo - A logo visually reflects your company’s identity and creates brand recognition. With a logo, clean and simple is usually the best way to go, as it may end up being reproduced in various sizes and in black and white as well as in color. You can opt to design your logo yourself, or hire a professional designer. If you hire a designer, make sure you have versions of your logo formatted for web as well as print.

Business cards and Stationery - Consistently designed business cards, letterhead, and envelopes create a cohesive image for your organization. You will probably need to research graphic designers to create the logo, and printers to produce your finished pieces.

Press Releases & Networking - Get the word out! Write a press release with your latest news. Submit it to local newspapers, and online via several press release distribution sites. Take advantage of local networking resources, such as joining chambers of commerce, attending business fairs, and volunteering for community events.

Source: Tips for Planning Your Small Business, Joanne Pele, Small Business Informer

Article Marketing

Tuesday, November 6th, 2007

How to Promote Your YouTube Videos with Article Marketing

Tuesday, November 6th, 2007

Step 1: Create an Article That Grabs Readers’ Interest

Once you have uploaded your videos to YouTube, you must heavily promote your videos if you want to sell more books, products and services online. One of the most effective ways to broadcast your message is by writing articles related to your videos and submitting them to the top article directories, websites and ezines that accept articles.

While writing your articles keep in mind that the best result-producing articles are the ones that provide unique, high quality content that solves at least one piece of a problem puzzle. However, to convert readers to buyers, you must not give the reader all of the answers to the “HOW” to solve a particular problem. Instead you want to tease them with some of the how and top it off with the why it’s important.

Step 2: Turn Readers into Prospects With a Strong Call for Action and an Offer They Can’t Refuse

At the end of your article, you can promote yourself and attract visitors to your YouTube video page with a bio box. This is where most article marketers make the fatal mistake of failing to encapsulate the essence of what makes you and your offering unique. For example, they may write something like:

Blah Blah, is a keynote speaker, seminar leader and author. She has spoken in 26 countries on four continents. She is president of Yada Dada, Las Vegas. Check out her YouTube video at___________

Technically there is nothing wrong — except it is BORING.

You need to stimulate people to visit your website immediately. Otherwise, they will forget you are alive five minutes later. Here’s an example bio box for you to model:

Fitness Expert, Craig Ballantyne helps millions of busy moms lose fat while gaining muscle with just 3 short workouts a week. Watch his new YouTube Video at _________ and discover 3 new turbulence training excercises that will help you burn belly fat now! And as a special bonus, you’ll receive a FREE special offer to receive Craig’s Controversial Fat Loss Report revealing the most common exercise myths that are sabotaging your fat loss efforts.

Doesn’t this make you want to go visit Craig’s YouTube video right away?

Step 3: Submit your articles to the top article directories to build links and improve your search engine optimization.

Just like your website, to increase your YouTube Video page’s search ranking on Google, you must increase the number of inbound links to the page. The higher you climb in search results the more unique visitors you will get.

By submitting articles to the top article directories like EzineArticles.com, you will instantly receive a guaranteed link to your YouTube page as long as you follow each directory’s specific editorial guidelines.

Step 4: Submit your articles to the top, targeted websites and ezines that accept article submissions in your niche.

For best results and to climb higher in search engine rankings you can’t just have any link. You must have links on high-trafficked websites with high Google Page Rankings and high Alexa Traffic Rankings. Plus, by placing your articles on highly-competitive, targeted websites like About.com, instead of just second tier article directories that will publish anyone’s articles, you will win trust in the hearts and minds of your targeted audience before they even see your YouTube video.

Follow these tips, and you will drive traffic to your YouTube video pages and create an instant buzz so you can become an Internet celebrity and sell more books, products and services online.

Source: Marketing on YouTube, Eric Gruber, PromotionWorld

Facebook

Monday, November 5th, 2007

Looking in at Facebook from a marketer’s perspective: