Talks of standard procedures in search engine optimization has been going around the Internet lately. Many SEO experts have their opinions and own ideas that standardizing SEO will probably continue to be a arguable topic among search engine marketers and SEO specialists. Standard SEO is, after all, a rather complicated subject in the field where white, gray, and black hat techniques exist.

Here’s an interesting debate among some SEO experts on why we need SEO standards or not:

Jill Whalen of Search Engine Land takes the lead in discussing why SEO standards are not needed. She enumerated four reasons for her stand, all pointing to the conclusion that search engine optimization is flexible to one’s business and marketing needs, thus no standard can be ultimately decided on.

Other SEO experts disagreed. Lisa Barone of Bruce Clay, Inc. specifically addressed Jill Whalen’s concerns on not needing SEO standards. Lisa Barone has expressed her view that SEO standards are needed to rope in all internet marketers on proper SEO techniques and concentrates on educating everyone on the developments of SEO.

This debate is showing no sign of an end, at least not for now. SEO is still in a young age where internet marketers are still building on and developing techniques. People are still tinkering on the internet to see what gets a high ranking and what can boost sales. There is the opinion that there is still a long way to go before SEO is clearly defined and SEO experts can finally draw a clear line around standard SEO.

We all know that traffic is not going to make you a big profit until it gives you conversions. Here’s a video from Pierre Chuong, elaborating his very own tips in making conversions from his online business.