The Butterfly Marketing System
In building a business, one should create a what we call “Best Marketing strategy” wherein you have your prospects that would be converted into customers or clients this strategy is a Butterfly Marketing System. Like a birth of a butterfly, marketing has its cycle that needs to be processed properly to ensure ite effectivity.
The Butterfly Marketing System:
EGG = PROSECTS is the top most of the cycle. They are the main factor of your business where you could convert into sales and that could benefit from your products and services. And segmentation comes in to help you identify your target prospects
CATERPILLAR = QUALIFIED PROSPECTS they are your target prospects that showed interest in your products and services this is the stage where you have the full opportunity to give thhem more knowledge about your product since they have already showed interest so you could move to the next level or cycle
PUPAL = SAMPLERS this one of the most important cycle after you have presented your products and services to your qualified prospects you should give them samples or free services that could prove your presentations and could help you covert them into customers.
BUTTERFLY = The most important stage as a marketing technique, offer them something that they couldn’t resist. This could help you capture their hearts and through this, you can easily convert them into customers and the more customers means sales.
If you have already captured your customers, give them importance for without them, your business wouldn’t be possible. You have to work out how you could always retain your customers.
That is the power of a Butterfly Marketing.
Source: Butterfly Marketing
